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Description
Even before the brands major rebranding, Philip Morris was experimenting with filter technology, packaging durability, and flavor consistency, laying the groundwork for future innovation
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This creates a nicotine-containing vapor without producing tar, ash, or the thousands of harmful chemicals found in cigarette smoke
afterwards, it flattened through to 2024
Ploom AURA only heats tobacco, so no tar is produced by burning, as it would be with a lit cigarette
