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So heres a quote from Public Health England about whether vaping is a cancer risk: For the main carcinogen in tobacco smoke, levels in e-cigarette users were close to that of non-smokers. And just for good measure, here's a video from PHE which once again states that vaping is "95 less harmful than smoking", along with a physical experiment on what both actions do to the lungs

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Dual users had a 1.9-times higher chance of developing respiratory symptoms compared with exclusive e-cigarette users and a 1.24-times higher chance compared with exclusive tobacco smokers

I feel like a lot of times if Im scared to release something because Im scared of being judged, then its probably the best thing for me to just put it out there

The hard pack is designed to make the smoker look at the brand name and logo on the top of the pack every time on opening, keeping the brand fresh in the consumer's mind and potentially increasing brand loyalty