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*32% of negative social media AOM experiences expressed cost concerns (social media listening conducted by IQVIA5) As oral Wegovy and orforglipron (Novo Nordisk and Lilly, respectively), new branded competitors (Boehringer Ingelheim, Amgen, AstraZeneca, Roche) and off-patent semaglutide enter the market from 2026**, pricing agility will be essential

References: Braidy N, Liu Y

The more meaningful question is not: Do patients regain weight after stopping GLP-1s? It is: How should we transition patients from pharmacologic support to long-term weight maintenance? Obesity is a chronic disease